Sterling Motors is an Associate Member of the M. Pallonji Group of Companies and is one of the original Authorised Dealers for Commercial Vehicles, Passenger Buses and Passenger Cars manufactured by Tata Engineering & Locomotive Co. Ltd. for the territories of Nashik, Solapur and Ahmednagar districts. Sterling Motors has been the Authorised Dealer since 1960 i.e. from the inception of TELCO dealership in these districts.

Map of Maharashtra showing the territory of STERLING MOTORS
 

Sterling Motors has grown substantially over the past 39 years. Today in India, TELCO is the largest integrated single manufacturer of commercial vehicles ranging from heavy duty trucks to passenger transport buses, and the popular passenger vehicles, such as Indica, Safari, Sierra, Estate and Sumo.

The expansive exterior and interior of the Sterling Motors at Nashik

Sterling Motors also provides After Sales Service for all the range of vehicles including Spare Parts and Servicing facilities at three centres namely Nashik, Solapur and Bableshwar. Sterling Motors is in process of setting up an establishment in Ahmednagar as well. This should be ready by the year 2001.

TELCO has recently introduced new engines which meet the necessary European standards with regard to pollution, safety and quality. All the new vehicles conform to Euro-1 emission norms.